www.cakescookiesandcraftsshop.co.uk

A hugely popular site generating and converting high levels of browsers into orders. The site was set up for maximum search engine friendliness and owner maintenance (there is no point have a complex store if you do not have a degree in HTML and computer programming).

The left hand navigation features a pop-out expanding structure all coded to ensure the search engines will find and link to all the main pages.... all done in a simple text file. The homepage is set uses nothing but fragments.. large ones, different coloured ones, but simple fragments nonetheless. The fragments use a lot of keyword rich test to take the user straight to products.

All layouts are now upgraded into Actinic v9.

www.cakescookiesandcraftsshop.co.uk